SOCIAL COMMERCE

If you’re an e-commerce brand you’ll be aware that social commerce and social shopping are the fastest-growing and most exciting ways to use the power of social networks such as Facebook and Instagram to drive sales of products and services of all kinds via e-commerce transactions.

Not just limited to direct response oriented social posts, social commerce incorporates an ever-increasing set of online collaborative shopping tools such as shared pick lists, user ratings, user generated sharing of product information and advice – and even the ability to transact purchases directly within social platforms such as facebook and Instagram.

The growth of social commerce has been breathtaking with a three-fold increase since 2016 and over 30% of internet users 18-24 having now purchased through social media. Are you ready to capitalise on social commerce?

 
Banner-Dark-Grad.jpg
 

DONE PROPERLY SOCIAL COMMERCE HELPS:

  • Engage customers with your brand on the basis of their existing social behaviours.

  • Convert a social community from a superficially engaged audience to actual paying customers.

  • Talk to customers differently depending on where they are within the conversion funnel.

  • Eliminate subjectivity by testing different deals, offers and creative ideas against real customers and scaling what works best.

  • Track dollar for dollar your return on investment in a risk free environment whereby you set the desired ROI from the outset and make sure your advertising money is going only where it’s delivering the appropriate returns.

Social-Commerce.png

The Opportunity

We are now finding that social commerce is working for a much wider spectrum of industries and categories than most people think:

  • A retail brand uses it to drive attributable online sales. click here to checkout ecommerce case study.

  • A Dentist chain uses it to sell oral hygiene products online and establish a relationship that can then transform into a patient relationship.

  • A technology company uses it to drive app downloads – and then product purchases within the app.

  • A sports team uses it to drive online ticket sales.

  • A national sporting code uses it to drive merchandise sales and season tickets.

  • A quick service restaurant uses it to drive Uber orders.

 

Ready to embrace the world-changing power of social commerce?

Long-arrow.png

5 Stars
“Social Sugar is a social media marketing agency in the truest sense – they built us a profitable Facebook lead generation campaign from scratch in about 11 days – ROI has steadily improved from there. We’re thrilled.”

Rob Berman – CEO Allergenics

Rob-Berman.jpg

BRAND EXPERIENCE

 
 
Banner-Light-Grey.jpg